St. Petersburg Web Design Blog

Posts Tagged ‘radio’

There’s HD Radio out there folks. It doesn’t have anything to do with the internet but it may have opened up the minds of some uber-conservative radio station corporations CEO’s. Now that the HD foray into technology paid off for them in a good way it seems that they are more interested into taking the jump into other technological adventures. I guess I can’t blame them, as many of “Radio’s”
past IT projects have failed.

They “don’t know nothing about that internet and computers stuff” and since the whole file sharing thing don’t have the best opinion of it. But they’ve seen the light and are coming around. Here’s some of the latest internet projects from the Radio Industry:

• Clear Channel, which own hundreds of radio stations each with their own website (which are made to look like they are independent when they are not), has recently moved to a centralized web application to create, edit, manage all the web sites for all the radio stations.
• No company increased its commitment to the digital space in 2008 more than CBS Radio, which announced a content and advertising partnership with AOL Music in March. Since then, 150 CBS Radio stations and 200 AOL Music Internet stations have become powered by a CBS Radio player. The company also launched Play.it, which enables listeners to create their own stations. They’re even joining forces with Yahoo. And not just joining, but they’ve made some products that Yahoo will use over they’re own. More on that soon

But why are they fighting so hard and putting so much resources into it?
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